Have you heard the saying Good to Great?
Good is the enemy of GREAT.
That's why on day's like the Monday after Thanksgiving they have a thing they call, "Cyb-er Monday".
It's for those people who like to shop, but do it online.
It allows people to compare so much more information and pricing and allows them to go from buying good products to great products and at great prices. In Real estate we call that Cyber-everyday.